The Power of Digital Marketing: Why It Matters More Than Ever in 2025 In today’s hyper-connected world, digital marketing isn’t just an option—it’s a necessity. Whether you're running a small local business, managing a global brand, or launching your first side hustle, digital marketing gives you the tools to reach, engage, and convert your ideal audience online. What Is Digital Marketing? Digital marketing refers to all marketing efforts that use the internet or electronic devices to promote products or services. It includes strategies like: Search Engine Optimization (SEO) Social Media Marketing (SMM) Email Marketing Content Marketing Pay-Per-Click (PPC) Advertising Affiliate Marketing Influencer Marketing These tools allow businesses to communicate directly with their customers in real time, build brand awareness, and drive conversions. Why Is Digital Marketing So Important? 1. Massive Reach The internet has billions of users. Platforms like Goog...